The livestreaming market has boomed recently and increased by 99 percent between April 2019 and April 2020.
Demand for live, in-person access to more and more events drove this unheard-of growth. In our technologically advanced and internationally secure society, livestreaming has become increasingly common.
In order to connect with their audience, more organizations and businesses now feel the need to learn how to live stream an event. You should start learning how to live stream events immediately because there is still a high demand for access to them!
To learn how to livestream an event the right way, simply keep reading this article!
Identify Your Goals
Since live streaming involves many moving parts, it is a good idea to establish your objectives early on.
Think about some questions before you jump into livestream production:
- What kind of event will you broadcast live?
- What does it accomplish to broadcast that event live?
- What do you want to accomplish?
- What return on investment do you expect?
- Will the event be made profitable?
- How much can you spend?
You need to be aware of what, to whom, and for what purpose you are live streaming the event. This will enable you to proceed to the following stage, which is making a plan for your event.
Choose a Streaming Platform
A platform that hosts your live stream is referred to as a streaming solution. When thinking about how to live stream an event, you must select a streaming service that can realize your vision.
Numerous platforms for professional-grade live streaming come with HTML5 video players that can be easily integrated into your website, app, and social media accounts and are completely white-labeled.
You and your viewers will have access to specialized servers and enough bandwidth when using one of the professional video streaming platforms, among many other features, to ensure successful broadcasts.
You can livestream events remotely to reach a larger audience because a professional streaming service can typically handle high viewer volumes.
Your virtual streaming event will be able to accommodate numerous viewers in far-off places all over the world if your streaming solution uses a global content delivery network, and the streaming quality will be better.
In other words, your broadcasting experience and your audience’s viewing experience will both be improved the better service you choose in terms of features, support, and cost.
Before choosing the best plan for you, we advise taking the time to compare a number of streaming services and utilize free trials. Livestreaming services vary greatly in terms of quality.
Set Up Broadcasting Equipment
Once you’ve determined which livestreaming option best suits your requirements, you should think about the type of recording equipment you should buy.
Weighing the options for such a crucial aspect of streaming video can be overwhelming. Nevertheless, before making a choice, we advise spending some time researching a few different options. In this manner, you can be certain that the hardware you buy is ideal for your streaming objectives.
To ensure a high-quality streaming experience, we strongly advise investing in a fully featured livestreaming camera if it is within your budget. For your broadcast, a very high-quality camera will be beneficial.
Additionally, it will raise the caliber of the audio and visual components, which will aid in bringing in and keeping new viewers.
Embed Your Stream
Thankfully, embedding video is very easy when streaming through a reputable service. Copy the embed code from the live channel you created, then paste it into the website’s code. You can then share your live event stream with whoever and wherever you like.
The two embed codes available to broadcasters are JS and iframe. As long as the content itself permits it, both of these can be played back on your website or mobile application on desktop and mobile devices.
The embed code that is most widely compatible is the iframe embed code. The restriction is that certain features do not function with it. This embed code is fixed in size because it is not responsive.
Additionally, the full-screen option is occasionally disabled. You only typically experience this if you use iframes inside other iframes.
Use a reputable video hosting service that supports JS embed codes if you want to give your audience the most access possible when you stream your event.
Test It Out
It’s time to perform a test run once everything is ready to live stream an event. Test runs are crucial because it is more challenging to troubleshoot and correct errors quickly once you are broadcast live with an audience. Practice before the big day is the best way to pick up the skill of livestreaming an event.
Testing your streaming setup is also a good idea so you can find any weak points and know where you need to have backup options available. You should prepare for a live stream event by setting up reliable backup plans.
Go through your whole stream. This is a good chance for presenters to practice their material. To get a good idea of the lighting, you should conduct this test run at the same time of day that you intend to broadcast your streaming event.
To make sure your internet speed is adequate, we also advise testing it. You should roughly double the upload speed required for your stream. For a live-streamed event, a reliable internet connection is essential.
Now You Know How to Livestream an Event
Now you know how to livestream an event the right way.
Businesses can benefit greatly from hiring a professional to host livestream events, especially when it comes to attracting viewers from a distance. Although some setup and preparation are required, live streaming an event is a very simple process.
As we’ve already mentioned, the success of your livestream event greatly depends on your decision regarding the online video platform. We advise utilizing free trials to test out various platforms and become acquainted with their features.
To learn about our livestream production services, click the link!
